Email template to share TAP with agents

Subject line: Exclusive opportunity to share our student ambassador platform

Hi [Agent Name],

Hope this email finds you well.
I’m reaching out to let you know about an exciting new opportunity we are exclusively sharing with our top agent partners. We deeply value the contribution you make to our institution and to our students, and we want to provide additional support to strengthen the results we’re achieving together.

We’ve selected [X number] ambassadors who represent not only the university, but also different faculties and departments, as well as life in [City/Location]. You can view their curated profiles here: [Insert tracked and personalised feed link].

This page has been specially created for your agency. Any prospects who engage with our ambassadors through this link will be credited back to you.
Through this page, your students can:

• Chat directly with ambassadors to ask questions about the student experience.
• Explore authentic student content, including life on campus and in the city.

Research shows that:

• 89% of students want to see content created by other students.
• 73% of students say they are more likely to enrol after peer-to-peer interactions.

This is a fantastic opportunity for your agency to stand out while supporting the prospects you work with:

• Brand differentiation – by offering direct ambassador access, you set yourselves apart from competitors.
• Better customer experience – students get quick, relatable answers from authentic voices.
• Improved conversion rates – better-informed students make positive decisions faster, speeding up the enrolment cycle.
• Retain credit for leads – using TAP’s tracked links, all student engagement is attributed back to your agency.

If you have any questions or would like advice on maximising this opportunity, please reply to this email.

Best wishes,
[Your Name]